Musikmesse 2014: Zildjian Booth

As most of BeatIt’s regular viewers already know, the biggest European fair for musical instruments, sheet music and music production, known as Musikmesse, was held in Frankfurt am Mein, Germany, between March 12-15, 2014.

During the first two days of the event, our cameras, operated by the entire staff, could film everything that was going on at all the exhibition halls. However, for obvious reasons, we focused on what’s the most important in the world, i.e. drums.

Here is the report from our visit to the Zildjian booth, which Paul Francis (Director of Research and Development) is about to give you a tour of. Our host will focus on this year’s new additions to the company’s catalogue, which means you have a chance to get acquainted with the Kerope Series cymbals.